Marketing Strategy & Planning

Growth Strategy.

Exploring various strategies and tactics designed to help businesses expand market share, increase revenue, and/or achieve sustainable growth. This service typically involves a combination of analysis, planning, and execution tailored to the specific needs and goals of each client.

  • What we do:

    • Crafting the Strategy: Developing and designing a comprehensive plan or approach to achieve specific business objectives. This includes assessing market dynamics, identifying competitive advantages, and outlining the direction for organizational growth and development.
    • Formulating the Tactical Plan: Breaking down the strategy into actionable steps or tactics. This involves determining specific activities, resources, and timelines required to effectively implement the strategy. The tactical plan provides a detailed roadmap for executing the strategy and achieving desired outcomes.
    • Managing the Execution: Supervising and controlling the implementation of the tactical plan to ensure alignment with the overall strategy. This includes monitoring progress, identifying potential obstacles or risks, and making adjustments as necessary to stay on track toward achieving objectives.

  • Our Work:

    • Assisting a non-generator business unit of a leading power generation company in Indonesia by exploring untapped business opportunities for their ancillary services, which have significant potential as growth catalysts. This effort resulted in identifying the top five priority markets and business initiatives the company should pursue over the next five years.
    • Collaborating with a low-cost carrier in the aviation industry to design business initiatives aimed at enhancing their business goals, ranging from financial performance to increasing brand equity.
Related Services.
Strategic Planning

Strategic Planning

Formulating effective strategies is crucial for growth and achieving a competitive edge within the business environment.

Corporate & BU Strategy

Corporate & BU Strategy

Analyzing the organizational environment, both internally and externally, can assist in drafting a comprehensive strategy implementation plan.

Marketing Effectiveness

Marketing Effectiveness

Identifying potential issues and evaluating ineffective marketing activities can help assess the effectiveness of a company's marketing campaigns.

Marketing Practice

Marketing Practice

Conducting analysis and providing recommendations on best marketing practices can enhance a company's business performance.

Marketing Organization

Marketing Organization

Examining the overall efficiency of marketing structures within the marketing department can foster organizational marketing efficiency and success.

More Consulting Services.

industry experience, an extensive worldwide network, and the ability to simplify existing complexities, we are the best partner who can help clients understand complex situations in simple terms, and come out with breakthroughs that are not only effective, but also applicable .

Make a brand more than just a name with holistic portfolio and value planning, as well as creative and effective brand communication design.

Improving the performance of social media to company websites through systematic planning, agile execution and solution evaluation

Making sales & distribution a productive spearhead with classification, specific design, & monitoring according to set performance targets

Assistance at strategic to tactical levels to support decision making and execution of sustainable actions in the midst of critical situations

Audits from an organizational perspective to marketing effectiveness to formulate sustainable business growth strategies at the corporate to business unit level

Designing a business model that focuses on creating product value and determining selling prices that are commensurate with customers and the company

Formulation of service values ​​to blueprinting, so that a service culture can grow within the organization, creating long-term customer loyalty and retention

 

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