Is Your Business Stuck? Here’s How to Move Forward
Is your company or business growth stagnant? Check out how MarkPlus, Inc. helps drive growth for clients across various industries.
Want to Compete in the Snack Market? Discover 3 Key Customer Insights
Learn about the key factors such as price, taste, and accessibility that fully influence consumers' buying behavior for snack products.
The Rapid Growth of Indonesia’s Electric Motorcycle Market
The electric motorcycle market in Indonesia has experienced remarkable growth in recent years, fueled by increasing environmental awareness, government support through incentive policies, and advancements in efficient battery technology. Rising fossil fuel prices and traffic congestion in major cities have further positioned electric motorcycles as an attractive alternative for consumers.
Understanding Customer Behavior in Purchasing Commercial Vehicles
Understanding customer behavior in the commercial vehicle market, particularly regarding segmentation, key influencers, and channel preferences, is essential for brands.
Consumer Journey Study
Conducting consumer journey studies to help brands clearly identify barriers that hinder the consumer buying process.
Segmentation Study
Formulating hypotheses about customer characteristics, followed by market segmentation into distinct categories.
Usage & Attitude Study
Analyzing purchasing patterns and uncovering drivers of purchase or usage that may not be immediately apparent to customers.