Branding & Marketing Communications

Reputation Management.

Developing reputation monitoring and enhancement strategies for organizations. This service ensures the formation of a stronger positive perception, safeguarding credibility, trust, and brand image in the digital realm.

  • What we do:

    • Stakeholder Aspiration Mapping: Evaluating the current reputation status through media monitoring, sentiment analysis, and stakeholder feedback to identify strengths, weaknesses, opportunities, and threats.
    • Strategy Development: Crafting a tailored reputation management strategy aligned with the organization’s goals and values.
    • Integrated Communication Plan: Creating compelling and impactful communication plans, including press releases, articles, blog posts, and social media updates, to reinforce positive messaging and enhance the brand’s reputation.

  • Our Work:

    • Assisting a leading multinational gold commodities trading company in maintaining and improving stakeholder perceptions of their operations, including exploration practices. This involved developing a corporate communication plan aligned with the interests of all stakeholders.
    • Partnering with an industrial estate and property company to build a strong reputation for their newly developed area among consumers and partners.
Related Services.
Agency Brief & Handholding

Agency Brief & Handholding

By developing agency briefs and ensuring the effective implementation of marketing communication content, we assist clients in creating tactical marketing content briefs that outline their marketing communication needs.

Marketing Communication Budget Optimization

Marketing Communication Budget Optimization

By enhancing digital marketing initiatives and establishing precise budgets, we help define communication objectives to guide clear promotional execution.

Marketing Communication Plan

Marketing Communication Plan

We assist companies in crafting strategic and tactical plans aimed at delivering the brand's message to target audiences through customer journey mapping, creating marketing channel strategies, and designing marketing roadmaps.

Brand Valuation

Brand Valuation

We help determine and measure the financial value of a brand by assessing the strength, perception, and value of each brand within their portfolio.

Brand Portfolio Management

Brand Portfolio Management

We support companies in managing their brand portfolios by evaluating the market landscape and distribution channels.

Brand Personality & Manners

Brand Personality & Manners

We define brand identity by conducting brand personality analyses, developing actionable strategies, and creating a “Symphony of Interaction” that connects brands with their target consumers.

More Consulting Services.

industry experience, an extensive worldwide network, and the ability to simplify existing complexities, we are the best partner who can help clients understand complex situations in simple terms, and come out with breakthroughs that are not only effective, but also applicable .

Make a brand more than just a name with holistic portfolio and value planning, as well as creative and effective brand communication design.

Improving the performance of social media to company websites through systematic planning, agile execution and solution evaluation

Making sales & distribution a productive spearhead with classification, specific design, & monitoring according to set performance targets

Assistance at strategic to tactical levels to support decision making and execution of sustainable actions in the midst of critical situations

Audits from an organizational perspective to marketing effectiveness to formulate sustainable business growth strategies at the corporate to business unit level

Designing a business model that focuses on creating product value and determining selling prices that are commensurate with customers and the company

Formulation of service values ​​to blueprinting, so that a service culture can grow within the organization, creating long-term customer loyalty and retention

 

Ready to level up with MarkPlus, Inc

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